I remember sitting in my old corporate office in San Francisco, staring at a spreadsheet that felt like it was mocking me. I had just spent weeks prepping a seasonal promotion, only to realize that the “sale” was actually eroding our entire quarterly margin. It’s that frantic, hollow feeling in your chest when you realize …
I still remember sitting in my old corporate office in San Francisco, staring at a spreadsheet that felt more like a crime scene than a financial tool. The fluorescent lights were humming, my coffee had gone cold, and I felt that familiar, tight knot of anxiety in my chest because I couldn’t tell if we’d …
I remember sitting on my floor in a tiny, sun-drenched apartment in California, surrounded by half-empty notebooks and three different cups of lukewarm tea, feeling completely paralyzed. I was trying to launch my first wellness consulting project, and I had fallen into the trap of thinking that finding the perfect brand was some grand, mystical …
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I still remember sitting on my living room floor three years ago, surrounded by a mountain of bubble wrap and a growing sense of dread, staring at a customs form that felt like it was written in an alien language. I was trying to send my first batch of handcrafted wellness journals to a boutique …
I still remember the scent of roasted beans and old parchment from a tiny bookstore in my hometown that used to be my sanctuary. Back then, I didn’t realize that every time I walked in, I wasn’t just buying a book; I was participating in a delicate, beautiful ecosystem. Nowadays, there’s this misguided idea that …
I still remember sitting at my kitchen table three years ago, surrounded by a mountain of crumpled receipts and a cold cup of herbal tea, feeling that familiar, tightening knot of anxiety in my chest. I had just finished a beautiful month of freelance consulting, but instead of feeling that post-project glow, I felt completely …
Read more “How to Keep a Side Hustle Tax Bill From Surprising You”
I still remember sitting at my kitchen table in my tiny first apartment, staring at a blank screen with a knot of anxiety tightening in my chest. I had just finished a beautiful freelance project, but the thought of actually asking for payment felt uncomfortably transactional, almost like I was breaking some unspoken rule of …
I remember sitting at my desk in my old corporate office, the hum of the air conditioning feeling more like a heavy weight than a comfort, when I first saw it: someone had taken a wellness framework I’d spent months perfecting and passed it off as their own. My heart sank, and for a moment, …
I still remember the biting chill of a December morning in my hometown, standing behind a makeshift wooden table with nothing but a thermos of peppermint tea and a heart full of nervous energy. My hands were shaking—not just from the Oregon frost, but from the overwhelming realization that I had no idea how to …
Read more “How to Sell at a Christmas Market and Come Out Ahead”
Do you ever feel like you’re caught in this exhausting cycle of working harder only to find yourself more burnt out, rather than actually more successful? I see so many incredibly talented creators falling into the trap of thinking that learning how to scale a handmade business means you have to sacrifice your sanity, your …
Read more “How to Grow a Handmade Business Without Losing the Handmade”